Findings from the survey for people who make websites, 2008

Corporate Versus Freelance: Details

This additional analysis breaks out freelance careerists and students/hobbyists, and partners and employees.

Fig. 13.1 Corporates in possession of needed skill

Markup, e.g., HTML, XHTML, XML

87.4%

CSS coding

84.2%

Page layout, interface design

76.5%

Front-end programming, e.g., JavaScript

66.0%

Information architecture, wireframing, sitemapping

63.0%

Image editing and production

62.4%

Usability testing/knowledge

59.5%

Back-end development, e.g., PHP, Ruby on Rails, ASP

55.7%

Graphic design

52.5%

Project management

49.8%

Accessibility testing/knowledge

41.5%

Findability/search engine optimization/search engine marketing

40.8%

Writing, editing

40.1%

Other

7.7%

With regard to markup and CSS coding skills, over 80% of corporates who need these skills have them. The notable skill gap areas for the corporates are: findability/search engine optimization and writing/editing. These findings are highly consistent with the results in 2009.

Fig. 13.2 Freelancers in possession of needed skill

Markup, e.g., HTML, XHTML, XML

87.2%

CSS coding

85.7%

Page layout, interface design

82.0%

Image editing and production

66.8%

Graphic design

62.7%

Information architecture, wireframing, sitemapping

60.0%

Front-end programming, e.g., JavaScript

59.1%

Project management

56.1%

Back-end development, e.g., PHP, Ruby on Rails, ASP

53.8%

Usability testing/knowledge

52.0%

Writing, editing

44.4%

Findability/search engine optimization/search engine marketing

42.3%

Accessibility testing/knowledge

35.9%

Other

7.0%

With regard to interface design, markup, and CSS coding skills, over 80% of career freelancers who need these skills have them. The notable skill gaps for career freelancers are: accessibility testing/knowledge and findability/search engine optimization. Again, the results are highly consistent with the results in 2009.

Fig. 13.3 Freelancers’ clients

Careerist Student/ hobbyist/ volunteer
Self-employed head or partner in a consulting firm 31.4%5.1%
Freelance contractor, mostly or exclusively with my own clients 61.4%13.6%
Freelance contractor, mostly for the same company/organization 21.7%4.4%
Part-time/side-jobber 17.7%30.9%
Full-time student 6.8%42.4%
Hobbyist 5.8%49.5%
Other 3.5%14.8%

Respondents were able to check more than one answer.

As in 2008 and 2009, approximately 60% of career freelancers contract independently with their own clients, and approximately 20% contract independently mostly for one client.

Fig. 13.4 Longevity as a freelancer

Less than a year

12.2%

1 year

10.6%

2 years

14.3%

3 years

11.8%

4 years

8.0%

5 years

8.8%

6 years

5.0%

7 years

3.5%

8 years

3.6%

9 years

1.5%

10 years (or more)

14.5%

Not applicable

6.2%

Slightly less than half (48.9%) of career freelancers have been working independently for three years or less, and 14.5% have been working independently for 10 years or more. This data is consistent with the 2008 and 2009 findings.

Fig. 13.5 Freelancer hourly rates

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role Overall
Less than $25 per hour 11.9%52.0%16.7%
$25 - $49 per hour 28.5%26.5%28.2%
$50 - $74 per hour 28.2%10.1%26.0%
$75 - $99 per hour 19.2%4.9%17.5%
$100 - $124 per hour 7.3%3.4%6.8%
$125 - $149 per hour 2.2%1.0%2.1%
$150 - $174 per hour 1.3%0.9%1.3%
$175 - $199 per hour 0.6%0.2%0.5%
$200 - $224 per hour 0.3%0.2%0.3%
$225 - $249 per hour 0.0%0.2%0.1%
$250 or more per hour 0.5%0.7%0.5%
Total 100.0%100.0%100.0%

Two thirds (68.5%) of career freelancers charge less than $75 per hour for their services, and 87.7% charge less than $100.

Fig. 13.6 Freelancer change in rates

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role Overall
I’m charging higher rates than last year 38.4%15.7%34.9%
I’m charging approximately or exactly the same rates as I charged last year 44.8%25.4%41.8%
I’m charging lower rates than last year 5.3%2.7%4.9%
Not applicable 11.5%56.2%18.4%
Total 100.0%100.0%100.0%

Better than a third of career freelancers raised their rates in 2010, just as in previous years.

Fig. 13.7 How freelancers find work

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role
Word of mouth, referrals from existing clients 92.8%70.5%
They contact me via my website 50.8%33.4%
Networking via professional associations and groups 39.6%19.1%
Networking via social institutions, groups, and associations 30.7%25.1%
Clients e-mail me out of the blue; I’m not sure how some of them hear about me 23.5%14.1%

Respondents were able to check more than one answer.

As in 2008 and 2009, over 90% of career freelancers get business through word of mouth. No other business development practice (web site, networking, etc.) produces work for more than half the respondents.

Fig. 13.8 How freelancers manage health care

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role
I have health coverage through an employer 11.9%20.9%
I have health coverage through a relative or spouse 14.3%14.7%
I have health coverage through a professional organization 2.1%2.0%
I have health coverage through a nationalized system 24.6%27.9%
I have health coverage through other means 5.8%11.4%
I do not have health coverage 20.2%16.2%

Respondents were able to check more than one answer.

Although career freelancers are able to get health insurance through a number of means, 20.2% of them do not have health insurance. This data is largely consistent with the 2008 and 2009 findings.

Fig. 13.9 Non-profit employees

Partner in a large company or organization

3.5%

Partner in a small business

2.4%

Employee of a company, university, library, museum, nonprofit, or other organization

6.4%

Overall

5.8%

In 2010, of employees, 5.8% work for nonprofit organizations. In 2009, 8.8% were working for nonprofit organizations.

Fig. 13.10 How corporates keep up

Partner in large org Partner in small business Employee
Read relevant websites/blogs/zines 93.3%96.1%97.0%
Trial and error 70.0%77.9%79.0%
Work with others at my company 76.7%70.4%75.0%
Read design/web design books 62.9%64.9%63.7%
Attend seminars and conferences 45.2%43.9%46.8%
In-house training 35.0%22.4%22.3%
Participate in discussion boards 31.4%33.3%29.0%
Participate in mailing lists 21.9%27.1%25.4%

Respondents were able to check more than one answer.

Although corporates are more likely than freelancers to get formal training, less than half (45.2%) of employees (not including the partners) attend seminars or conferences, and just over one-third (35%) receive in-house training. The in-house training figure is notably lower than it was in 2009.

Fig. 13.11 Where corporates work

Partner in large org Partner in small business Employee
Employer’s office 84.8%31.4%92.9%
At home 44.9%59.8%45.9%
Own office 9.9%41.6%3.5%
Borrowed space on client’s premises 8.1%5.1%2.2%
Shared offices with other freelancers 1.4%10.5%1.6%
Other 6.4%5.5%2.1%

Respondents were able to check more than one answer.

Of corporates, 44.9% work at home, including almost 60% of partners in small firms. These findings are consistent with 2008 and 2009 results.

Fig. 13.12 Corporate perks

Partner in large org Partner in small business Employee Overall
Health insurance 64.3%32.1%67.8%63.6%
Flex time 42.0%45.3%45.1%45.1%
Conferences, seminars 42.8%32.6%43.7%42.4%
401K or other investment plan 38.9%11.8%41.7%38.1%
Life insurance 42.8%14.7%41.1%38.0%
Bonus 39.9%27.2%35.1%34.3%
Professional development 32.5%21.6%30.8%29.8%
Disability insurance 32.9%10.9%31.4%29.1%
Professional training on the job 38.2%19.1%29.9%28.8%
Flexible medical spending 32.9%7.8%31.5%28.8%
Comp time 24.7%18.6%23.5%23.0%
Pension plan 21.9%9.5%21.2%19.8%
Video training, software training 18.4%13.7%19.8%19.1%
Tuition reimbursement 19.1%4.0%21.0%18.9%
Profit sharing 18.4%32.5%11.4%14.1%
Overtime pay 9.2%5.8%12.0%11.2%
Stock options plan 20.8%6.3%9.5%9.4%
Other 10.2%7.0%9.3%9.1%
Not applicable 10.6%26.1%5.2%7.7%
Stock purchase plan 13.4%3.4%6.2%6.0%
Child care 6.0%1.8%4.3%4.1%
Union membership 2.5%1.2%3.6%3.3%

Respondents were able to check more than one answer.

As in 2009 and 2008, on employment benefits, health insurance is the only checklist item in the survey that more than half the respondents get.

Fig. 13.13 Corporate health care

Partner in large org Partner in small business Employee Overall
I have health coverage through an employer 60.8%28.3%63.0%58.9%
I have health coverage through a relative or spouse 4.9%10.7%7.8%8.1%
I have health coverage through a professional organization 2.8%3.1%1.9%2.1%
I have health coverage through a nationalized system 18.7%21.5%18.6%19.0%
I have health coverage through other means 2.5%5.8%2.2%2.7%
I do not have health coverage 8.5%16.4%7.6%8.6%

Respondents were able to check more than one answer.

Only 8.5% of the corporates don’t have health insurance, but that includes 16.4% of the partners in small firms. These figures are slightly higher than they were in 2009.