Findings from the survey for people who make websites, 2008

Corporate Versus Freelance: Details

This additional analysis breaks out freelance careerists and students/hobbyists, and partners and employees.

Fig. 13.1 Corporates in possession of needed skill

Markup, e.g., HTML, XHTML, XML

87.4%

CSS coding

83.6%

Page layout, interface design

78.4%

Image editing and production

65.1%

Information architecture, wireframing, sitemapping

63.4%

Front-end programming, e.g., JavaScript

63.3%

Usability testing/knowledge

61.8%

Graphic design

55.7%

Back-end development, e.g., PHP, Ruby on Rails, ASP

54.3%

Project management

50.9%

Accessibility testing/knowledge

44.9%

Writing, editing

42.9%

Findability/search engine optimization/search engine marketing

42.6%

Other

10.3%

With regard to markup and CSS coding skills, over 80% of corporates who need these skills have them. The notable skill gap areas for the corporates are: Findability/search engine optimization (42.6% of those who need it have it), and writing/editing (42.9% of those who need it have it). Notably, gaps are generally higher than those reported in 2008.

Fig. 13.2 Freelancers in possession of needed skill

Markup, e.g., HTML, XHTML, XML

87.1%

CSS coding

85.6%

Page layout, interface design

82.8%

Image editing and production

69.1%

Graphic design

66.4%

Information architecture, wireframing, sitemapping

59.2%

Project management

57.7%

Front-end programming, e.g., JavaScript

54.9%

Usability testing/knowledge

54.7%

Back-end development, e.g., PHP, Ruby on Rails, ASP

51.0%

Writing, editing

46.9%

Findability/search engine optimization/search engine marketing

43.3%

Accessibility testing/knowledge

37.4%

Other

9.3%

With regard to interface design, markup, and CSS coding skills, over 80% of career freelancers who need these skills have them. The notable skill gaps for career freelancers are: Accessibility testing/knowledge (37.4% of those who need it have it), and findability/search engine optimization (43.3% of those who need it have it). Again, gaps are generally higher than reported in 2008.

Fig. 13.3 Freelancers’ clients

Careerist Student/ hobbyist/ volunteer
Self-employed head or partner in a consulting firm 29.3%4.5%
Freelance contractor, mostly or exclusively with my own clients 60.6%12.8%
Freelance contractor, mostly for the same company/organization 20.7%5.3%
Part-time/side-jobber 18.5%30.9%
Full-time student 7.7%42.8%
Hobbyist 5.6%50.1%
Other 3.6%14.4%

Respondents were able to check more than one answer.

As in 2008, approximately 60% of career freelancers contract independently with their own clients, and approximately 20% contract independently mostly for one client.

Fig. 13.4 Longevity as a freelancer

Less than a year

12.2%

1 year

11.2%

2 years

15.8%

3 years

12.0%

4 years

8.6%

5 years

9.5%

6 years

5.2%

7 years

3.9%

8 years

3.5%

9 years

2.3%

10 years (or more)

12.6%

Not applicable

2.9%

Just over half (51.2%) of career freelancers have been working independently for three years or less, and 12.6% have been working independently for 10 years or more. This data is consistent with 2008 findings.

Fig. 13.5 Freelancer hourly rates

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role Overall
Less than $25 per hour 10.3%44.0%15.1%
$25 - $49 per hour 24.0%28.3%24.6%
$50 - $74 per hour 29.2%13.6%27.0%
$75 - $99 per hour 20.4%6.0%18.4%
$100 - $124 per hour 9.5%3.8%8.7%
$125 - $149 per hour 2.9%1.2%2.7%
$150 - $174 per hour 1.9%0.9%1.8%
$175 - $199 per hour 0.5%0.7%0.6%
$200 - $224 per hour 0.3%0.3%0.3%
$225 - $249 per hour 0.2%0.2%0.2%
$250 or more per hour 0.7%1.2%0.8%
Total 100.0%100.0%100.0%

Two thirds (63.5%) of career freelancers charge less than $75 per hour for their services, and 83.9% charge less than $100.

Fig. 13.6 Freelancer change in rates

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role Overall
I'm charging higher rates than last year 36.8%14.8%32.7%
I'm charging approximately or exactly the same rates as I charged last year 43.5%22.2%39.6%
I'm charging lower rates than last year 8.0%3.3%7.1%
Not applicable 11.7%59.7%20.5%
Total 100.0%100.0%100.0%

Better than a third (36.8%) of career freelancers raised their rates in 2009.

Fig. 13.7 How freelancers find work

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role
Word of mouth, referrals from existing clients 92.5%68.7%
They contact me via my website 49.3%33.3%
Networking via professional associations and groups 36.6%16.6%
Networking via social institutions, groups, and associations 28.2%23.7%
Clients e-mail me out of the blue; I'm not sure how some of them hear about me 23.9%15.8%

Respondents were able to check more than one answer.

As in 2008, over 90% of career freelancers get business through word of mouth. No other business development practice (web site, networking, etc.) produces work for more than half the respondents.

Fig. 13.8 How freelancers manage health care

Independent contractor/freelancer or owner of my own small business Student, hobbyist, volunteer, other uncompensated role
I have health coverage through an employer 12.5%20.9%
I have health coverage through a relative or spouse 15.7%16.6%
I have health coverage through a professional organization 5.3%3.6%
I have health coverage through a nationalized system 27.3%29.2%
I have health coverage through other means 21.1%12.2%
I do not have health coverage 23.6%18.6%

Respondents were able to check more than one answer.

Although career freelancers are able to get health insurance through a number of means, 23.6% of them do not have health insurance. This data is consistent with 2008 findings.

Fig. 13.9 Profit versus non-profit

Partner in a large company or organization

92.3%

7.7%

Partner in a small business

99.2%

0.8%

Employee of a company, university, library, museum, nonprofit, or other organization

90.1%

9.9%

Overall

91.2%

8.8%

For-profit Non-profit

In 2009, of employees, 9.9% work for nonprofit organizations, In 2008, 20.9% were working for nonprofit organizations.

Fig. 13.10 How corporates keep up

Partner in large org Partner in small business Employee
Read relevant websites, blogs, zines 91.5%95.4%96.3%
Trial and error 74.3%80.6%81.0%
Work with others at my company 76.8%73.8%74.9%
Read design/web design books 69.9%68.7%69.8%
Attend seminars and conferences 43.8%44.2%44.1%
In-house training 41.0%34.3%31.3%
Participate in discussion boards 38.4%42.4%37.6%
Participate in mailing lists 25.7%30.2%27.0%

Respondents were able to check more than one answer.

Although corporates are more likely than freelancers to get formal training, less than half (43.8%) of the employees (not including the partners) attend seminars or conferences, and under half (41%) receive in-house training.

Fig. 13.11 Where corporates work

Partner in large org Partner in small business Employee
Employer's office 83.8%32.5%93.6%
At home 43.2%61.3%45.2%
Own office 10.7%40.7%3.1%
Borrowed space on client's premises 5.5%4.7%2.1%
Shared offices with other freelancers 2.6%9.3%1.5%
Other 3.2%6.1%2.5%

Respondents were able to check more than one answer.

Of corporates, 43.2% work at home, including over 60% of partners in small firms. These findings are consistent with 2008 results.

Fig. 13.12 Corporate perks

Partner in large org Partner in small business Employee Overall
Health insurance 67.9%38.1%68.4%64.5%
Flex time 44.6%47.0%44.6%44.9%
Life insurance 46.7%16.0%42.1%38.9%
Conferences, seminars 38.2%32.3%39.8%38.8%
401K or other investment plan 40.8%14.6%41.9%38.4%
Bonus 39.2%31.1%35.0%34.6%
Professional development 31.9%22.6%29.9%29.0%
Disability insurance 33.1%13.0%31.3%29.0%
Flexible medical spending 34.3%10.2%31.6%28.9%
Professional training on the job 34.3%21.2%28.6%27.9%
Comp time 24.6%21.0%23.5%23.3%
Pension plan 23.4%9.4%20.8%19.4%
Tuition reimbursement 18.4%5.9%21.1%19.1%
Video training, software training 20.6%11.8%18.0%17.3%
Profit sharing 17.4%36.2%11.2%14.5%
Overtime pay 11.9%7.0%12.2%11.5%
Stock options plan 17.4%9.1%10.1%10.2%
Stock purchase plan 13.5%3.7%7.3%7.0%
Child care 7.9%2.3%4.2%4.1%
Union membership 3.2%1.1%3.7%3.4%
Other 6.1%6.7%6.2%6.3%
Not applicable 4.6%19.9%4.3%6.3%

Respondents were able to check more than one answer.

As in 2008, on employment benefits, health insurance is the only checklist item in the survey that more than half the respondents get.

Fig. 13.13 Corporate health care

Partner in large org Partner in small business Employee Overall
I have health coverage through an employer 64.6%36.7%64.1%60.7%
I have health coverage through a nationalized system 22.0%24.4%20.2%20.8%
I have health coverage through a relative or spouse 6.1%10.5%7.9%8.2%
I do not have health coverage 6.1%13.5%7.3%8.0%
I have health coverage through other means 5.7%15.8%6.0%7.2%
I have health coverage through a professional organization 8.1%5.6%4.0%4.3%

Respondents were able to check more than one answer.

Only 6.1% of the corporates don’t have health insurance, but that includes 13.5% of the partners in small firms.